Meaningful Visions for Life, Langenæs Alle 53, 3tv, 8000 Århus C, Denmark | talk@mvl.dk  
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Design as Innovation

The design approach and design research are key elements of successful innovative processes.
Creatively engaged in creating the future the designer collaborates with users as well as stakeholders in the client organization to deliver the best and most appropriate product, service or system to fulfill the needs and desires of the market.

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Collective Intelligence in the creative process

Just like no man is an island no product can be created be one person. Based on a thorough design research and a shared knowledge of the current situation, a process that engages the collective intelligence of the entire developmental team as well as its closest neighbors is needed to reach the best possible solution.
Collective intelligence is often only engaged in isolated brain storming sessions, but can just as well be utilized through the entire developmental process through personal and organizational practices as well as supporting technologies like web 2.0 platforms.

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The Social Product

When is a product deeply meaningful to its users and buyers? On the internet we currently see a spurring of social product and services that link and connect us in new ways and for new purposes. Or actually the purpose is ancient: As a social beast human beings have always had a desire to both stand out and be part of a social context at the same time. How do we as designers develop product that can fit this desire and how can we develop platforms that enable new social patterns to emerge and possibly novel social actions to impact the world.

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Reflections / Blog

In this blog I will write about myself, design and that projects and events I participate in.

Meaningful Visions for Life is a design consultancy focusing on developing products, systems, services and processes for clients working in the merge between digital and physical market places.

I am Martin Ludvigsen, a designer, researcher and explorer of social interaction, design of technology, products and their systems. My focus right now is on design consulting and developing this design focus within the perspective of collective intelligence.

I have concluded a PhD-project within the Center for Interactive Spaces, a multi disciplinary research center with among others computer scientist and interaction designers from the Aarhus School of Architecture like myself.

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New website???

Mar 7th, 2008 and tagged in General, Design and Strategic Innovation

I am now for the second-to-last time announcing a new website for my self and all the stuff I do. I will launch the new site by the end of this month - so stay tuned. The last announcement will include the new URL as well as my new company name. I have been doing a little undercover consulting, which I will also talk a little more about in the new site....

The new site will contain all the stuff that have been available here on MVL.dk. mvl.dk will stay in function, but mainly as a mail-box for all the good people who have an mvl.dk-mail. 

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        Design is always 'in the making' continually engaged in creating the future, because  
        clarity of potential evolves in action